Thursday, November 21, 2024
InicioBrandsHEAD Balls and World Padel Tour end 11 year partnership

HEAD Balls and World Padel Tour end 11 year partnership

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HEAD says goodbye in style as the official ball of the World Padel Tour, after 11 successful years of collaboration

The HEAD PADEL PRO and the HEAD PADEL PRO S have been the clear protagonists of our partnership with the WPT professional circuit, models that offer control and durability and that, in addition, are supplied in new sustainable packaging, as part of the global ReThink campaign.

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“We are immensely proud of the journey we’ve shared with the World Padel Tour over the past 11 years. Together, we’ve not only provided exceptional equipment but also contributed significantly to the exponential growth and popularity of padel globally”, said Mauro Pinaffo, senior product manager of balls at HEAD.

He added that “As we commemorate this final tournament of our collaboration, the Barcelona Master Finals, we reflect on the incredible milestones achieved and the impact we’ve made on the sport.”

It is worth noting that during the 11 years of collaboration, the paddle ball business has grown exponentially, with up to a tenfold increase compared to the beginning of the agreement.

In fact, a huge boost in sales occurred between 2020 and 2022, when padel exploded in many countries in Europe. Today, HEAD is the best-selling padel ball brand in the world, a clear market leader and number 1 in sales.

Padel has thrived and evolved remarkably during our collaboration with WPT, and we’ve been honored to be a part of its journey. We’ve strived to innovate, elevate player experiences, and promote sustainability, and we are immensely proud that HEAD is now the most sold padel ball brand globally, enthused Simon Brenneis, HEAD’s global ball and footwear manager.

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It is time to push for more, to create synergies with other entities and to continue inspiring padel players of all ages and from all corners of the planet.

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